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Beyond the fold

By Tristan - 18th May 2010
Beyond the fold"The fold" an old school piece of terminology which people use to describe a line on a browser page where content is visible above the fold and where users must scroll to view more content below. "The fold" originally came from printed news, where the biggest stories were generally above "the fold".
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wwword of the week...Prototype

By Barb and Liz - 11th May 2010
Do you think Leonardo Da Vinci and Le Corbusier got up one morning and created their masterpieces off the bat? I don’t think so! They first went through a rigorous process of sketching, planning and PROTOYPING before applying paint to canvas or laying the first foundations. Masterpiece websites stem from the same process ...
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Paving The Cowpaths

By Maak Bow - 23rd March 2010 - 3 comments
There is a lot written about 'paving cowpaths' or not 'paving the cowpaths' amongst software designers or workflow designers. To 'pave the cowpath' is a term used in design workflows that looks at what users actually do in an existing workflow and automate that process. It's paving a commonly trod path - taking something that's done a slow way, and making a faster cleaner way of doing the same thing. There are those who argue the do or don’t of this but in my opinion they either take the analogy too literally or imply you have to always have to stay on the same side of the fence.
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